commit ee5900a72df6b6744eb6b0d2e0235880055c581b
Author: Nhân <hi@imnhan.com>
Date:   Wed Jul 12 23:05:11 2023 +0700

    wax poetic

diff --git a/README.md b/README.md
index b8ebe59..26696e8 100644
--- a/README.md
+++ b/README.md
@@ -5,6 +5,9 @@
 layout _is_ finished website layout) and publishing (simply `rsync`/`git push`
 your whole dir).
 
+There's a sample site up at <https://nhanb.github.io/webmaker2000/about/> which
+also further explains why this project exists.
+
 The markup language of choice is [Djot](https://djot.net/) because it's the
 only Markdown derivative that actually tries to be both unambiguous _and_
 useful.
diff --git a/docs/about/index.dj b/docs/about/index.dj
index 45cbb61..ebe134f 100644
--- a/docs/about/index.dj
+++ b/docs/about/index.dj
@@ -5,15 +5,57 @@ ShowInNav: true
 
 This is a sample website to demonstrate some features of [WebMaker2000][1].
 It also doubles as a lazy end-to-end test suite until the core design
-stablizes.
+stablizes. Its source code, as well as output, is in the [/docs/][src] dir.
 
-Right now we have:
+The articles themselves are just, uh, _colorful_ lorem ipsums.
+Don't worry too much about their actual content.
+
+## Sales pitch
+
+There are 2 main goals:
+
+### 1. Enable more people to Have Opinions On The Internet
+
+It's 2023. Bug-ridden CVE-infested custom-ordered Wordpress sites shouldn't be
+the layman's default option anymore. [Free][gh] [static][gl] [hosting][cf] is
+[available][nc] everywhere, yet it remains a privilege mostly enjoyed by a
+selective group of nerds who are already well versed with the command line. I
+aim to make a user-friendly static site generator that also allows publishing
+to neocities/git/rsync targets with one click.
+
+### 2. Encourage creativity in web design
+
+WebMaker2000 strives to assist, not obscure or constrain. It assumes little
+structure, and encourages personalization. {-The world needs more-} I want more
+creative, [weird][cozy], [neocities-frontpage-worthy][ncf] websites instead of
+yet another cookie-cutter jekyll template.
+
+## Features
+
+So far we have:
 
 - [Autogenerated home index](..)
 - [{-RSS-} Atom feed](../feed.xml)
 - [Per-article custom theme](../scale/)
 
-The articles themselves are just, uh, _colorful_ lorem ipsums.
-Don't worry too much about their actual content.
+Less obvious features:
+
+- Flexible root dir (the finished site can be served from a subfolder)
+- Livereload on local server
+
+GUI Coming Soon™.
+
+``` =html
+<style>
+h3 { font-size: 1em; }
+</style>
+```
 
 [1]: https://github.com/nhanb/webmaker2000
+[gh]: https://pages.github.com/
+[gl]: https://docs.gitlab.com/ee/user/project/pages/
+[cf]: https://pages.cloudflare.com/
+[nc]: https://neocities.org/
+[ncf]: https://neocities.org/browse
+[cozy]: https://www.cozynet.org/
+[src]: https://github.com/nhanb/webmaker2000/tree/master/docs
diff --git a/docs/about/index.html b/docs/about/index.html
index a913a42..d1681b2 100644
--- a/docs/about/index.html
+++ b/docs/about/index.html
@@ -24,8 +24,32 @@
 <h1>About</h1>
 <p>This is a sample website to demonstrate some features of <a href="https://github.com/nhanb/webmaker2000">WebMaker2000</a>.
 It also doubles as a lazy end-to-end test suite until the core design
-stablizes.</p>
-<p>Right now we have:</p>
+stablizes. Its source code, as well as output, is in the <a href="https://github.com/nhanb/webmaker2000/tree/master/docs">/docs/</a> dir.</p>
+<p>The articles themselves are just, uh, <em>colorful</em> lorem ipsums.
+Don’t worry too much about their actual content.</p>
+<section id="Sales-pitch">
+<h2>Sales pitch</h2>
+<p>There are 2 main goals:</p>
+<section id="1-Enable-more-people-to-Have-Opinions-On-The-Internet">
+<h3>1. Enable more people to Have Opinions On The Internet</h3>
+<p>It’s 2023. Bug-ridden CVE-infested custom-ordered Wordpress sites shouldn’t be
+the layman’s default option anymore. <a href="https://pages.github.com/">Free</a> <a href="https://docs.gitlab.com/ee/user/project/pages/">static</a> <a href="https://pages.cloudflare.com/">hosting</a> is
+<a href="https://neocities.org/">available</a> everywhere, yet it remains a privilege mostly enjoyed by a
+selective group of nerds who are already well versed with the command line. I
+aim to make a user-friendly static site generator that also allows publishing
+to neocities/git/rsync targets with one click.</p>
+</section>
+<section id="2-Encourage-creativity-in-web-design">
+<h3>2. Encourage creativity in web design</h3>
+<p>WebMaker2000 strives to assist, not obscure or constrain. It assumes little
+structure, and encourages personalization. <del>The world needs more</del> I want more
+creative, <a href="https://www.cozynet.org/">weird</a>, <a href="https://neocities.org/browse">neocities-frontpage-worthy</a> websites instead of
+yet another cookie-cutter jekyll template.</p>
+</section>
+</section>
+<section id="Features">
+<h2>Features</h2>
+<p>So far we have:</p>
 <ul>
 <li>
 <a href="..">Autogenerated home index</a>
@@ -37,8 +61,20 @@ <h1>About</h1>
 <a href="../scale/">Per-article custom theme</a>
 </li>
 </ul>
-<p>The articles themselves are just, uh, <em>colorful</em> lorem ipsums.
-Don’t worry too much about their actual content.</p>
+<p>Less obvious features:</p>
+<ul>
+<li>
+Flexible root dir (the finished site can be served from a subfolder)
+</li>
+<li>
+Livereload on local server
+</li>
+</ul>
+<p>GUI Coming Soon™.</p>
+<style>
+h3 { font-size: 1em; }
+</style>
+</section>
 
 </main>